News Crenter

Contact£ºMr.Yang
Phone£º18338199863
QQ£º1290083227

Company NewsNow£ºHome - News- Company News

Official interpretation of the emblem of 2022 Winter Olympic Games and winter Paralympic Games

Date£º2020/12/26

The Beijing Water Conservancy and water cube center, the "winter dream" of the 2022 Beijing Winter Olympic Games, and the "leap" winter Paralympic Games, the symbol of the 2022 Beijing Olympic Games, are unveiled. The Organizing Committee of the Beijing Winter Olympic Games has made a formal interpretation of the two symbols.


Winter dream, the emblem of the 2022 Beijing Winter Olympic Games, is inspired by the Chinese character "winter". With the art form of Chinese calligraphy, it integrates the profound oriental culture with the international modern style, presenting the image of China, a new dream and a new era. It has realized the goal of "300 million people participating in ice and snow sports" to host the Beijing Winter Olympic Games, realize the dream of winter Olympic Games and sports power, and promote the development of world ice and snow sports. The Olympic Games will make new contributions to the unremitting efforts and beautiful pursuit.


The top half of the logo shows the shape of the skater, and the bottom half shows the hero of the skier. The rhythmic lines flowing in the middle represent the undulating hills held in the center. The music, skis and festival ribbons bring a festive visual impression to the emblem, symbolizing China, where the Beijing Winter Olympics will be held during the Spring Festival. The color of blue means dream and future, as well as bright and clean ice and snow. The red and yellow colors from the Chinese flag represent the passion, youth and vitality of sports.


In the form of "Beijing 2022", it reflects the characteristics of Chinese calligraphy paper-cut art, enhances the cultural connotation and expressiveness of the font, and embodies the integrity and unity with the badge graphics.


The design of "jumping" for the 2022 Beijing Olympic and Paralympic Games adheres to the culture of the host city, embodies the concept of athletes as the center, and combines Chinese calligraphy with the sports characteristics of the Paralympic Games. The design shows the dynamic and power of the Chinese character "Fei", skillfully turning it into a forward sliding and winning player, and vividly expressing the equipment form of wheelchair, wheelchair and other special sports.


The upper part of the emblem of the Paralympic Games has strong twists and turns, and the lower part is soft and mellow, which means that the athletes have achieved the goal of complete success through tenacious struggle and ups and downs. The logo shows that athletes are constantly striding, surpassing themselves, working hard, and stimulating the spiritual world of the winter Paralympic Games. As a whole, graphics are full of high enthusiasm. In the gradual leap of full of vitality, rich colors and perfect composition, it symbolizes and inspires the strong will of athletes to fly under the spiritual wings of the winter Paralympic Games and dream of youth!


Prev:How can we find a high quality badge manufacturer ¡¡¡¡¡¡Next:International designers embellish clothes and bags with badges

Copyright © 2007-2021 ShenZhen Winsun Industrial Co., Ltd.